Endress+Hauser: One-Stop Shopping

December 15, 2020

More and more measurement instruments are being ordered online from Endress+Hauser. In the first five months of 2020, incoming orders via endress.com nearly doubled. With the introduction of the new FLEX product segmentation structure, integration of the global E-direct portal into the website and further optimization of the e-commerce area on endress.com, finding and ordering the right products online will be even faster and easier for customers.

“By merging both shops and introducing several innovations on endress.com, we are making it even easier for customers to do business with us digitally,” says Nikolaus Krüger, Chief Sales Officer at the Endress+Hauser Group. While the global E-direct portal was designed for simple products that serve basic measurement needs, endress.com offers the entire Endress+Hauser portfolio.

With the migration on course to be completed by the end of the year, everything will be available at a glance and from a single source online, thus eliminating the need to switch shops and accounts. To do that the FLEX product segmentation was introduced on endress.com. This new feature supplements the existing selection options and divides the Endress+Hauser measurement instrument portfolio into four areas according to the needs of the customer.

The ‘Fundamental’ segment contains basic products that are easy to select, install and operate. ‘Lean’ features reliable and robust instruments designed for the efficient management of core processes. ‘Extended’ shows all innovative process optimization technologies, while the ‘Xpert’ segment combines specialized products for demanding applications. “FLEX makes it even easier for our customers to locate the right product for their individual needs,” says Nikolaus Krüger.

The best possible user experience

The endress.com e-commerce area was expanded with useful functions to improve the user experience. After signing in, customers can now use their ‘My Endress+Hauser’ account to more easily manage all of their activities, such as product offers and orders. The account structure, shopping cart and checkout have been optimized as well. Enhanced order tracking provides full transparency, which now gives customers the ability to call up the status of their orders at any time and from any device.

Source

 

Related Articles

  • New G2RV-ST And G3RV-ST Relays from Omron

    New G2RV-ST And G3RV-ST Relays from Omron

    Omron’s New G2RV-ST And G3RV-ST Relays Are Among the Fastest in the Industry That Provide Better Visibility, Top-Notch Reliability, and Vibration Resistance January 23, 2023 Speedier relays are a key requirement in today’s fast-paced manufacturing industry, and Omron responded to this need with the new ST relays that are among the fastest available on the… Read More…


Editor’s Pick: Featured Article

Conserving Power and CO2 Emissions with Premium Efficiency Motors

The process of converting electrical energy to mechanical energy is never perfect. As much as we would like to have a 100% efficient motor, it is impossible to build a machine that will take 746 watts of electricity (the equivalent of 1 Hp) and convert it to 1 Hp of mechanical output. It always takes somewhat more than 746 watts to yield 1 Hp’s worth of output.

Motors are continuously being pushed to be more efficient and reduce these losses. Over the years the guiding regulations of motor manufacturing have pushed us to improve efficiencies to new levels to reduce the considerable global power consumption of motors, as they are everywhere. From our factories, utilities and homes and most anywhere you can think of.

How much power consumption aka money are you spending that you do not have to? Take a minute while having your coffee to see if you can save money.

Read More



Latest Articles