ABB Unveils New Brand Architecture for NEMA Motors Division
October 2, 2025 ABB Unveils New Brand Architecture for NEMA Motors Division ABB, a global leader in electrification and automation, has executed a bold new brand architecture for its NEMA Motors* Division, introducing a dual-brand product strategy that distinctly positions its product offerings while leveraging the combined strengths of ABB and ABB Baldor-Reliance. This strategic…


